Gain total insight into every interaction between your supply and demand users with call masking & tracking
The business of matching supply and demand requires confident control over interactions between parties. Stay in control when your users speak with each other via phone. Know who called who and how the call went. Prevent off-platform transactions and oversee user experience.
E-commerce intermediary businesses can’t ignore call masking & tracking
Control over the uncontrollable
To call (or chat with) each other, users make use of their phones as usual. But the calls and messages they make occur via your platform so you can monitor and record these conversations.
Proof of value
Call recordings and statistics prove the quality of leads you deliver to your supply users and clearly demonstrate the value you provide.
Reduced platform leakage
Users cannot call one another without using your platform. Call masking prevents parties from abandoning the platform and completing transactions elsewhere.
Unparalleled UX
Phone consultations regarding products, services and people drive easier purchase decisions and increase completed transaction numbers.
Trust that sells
In-person phone conversations build trust between users, resulting in faster transaction turnaround times.
Privacy protection
The real phone numbers of users are never exposed, protecting them from spam and unwanted calls at inconvenient times.
GDPR compliance
Call masking eliminates the need to share a user’s personal data with third parties, facilitating personal data management.
When can call masking & tracking make a big difference?
Service aggregators
Prevent buyers and sellers from engaging in private communications to avoid platform fees. Show supply users how many leads you are sending them.
Online marketplaces & classifieds
Add convenience to your marketplace. Enable phone conversations between buyers and sellers without losing control over their transactions.
Taxi services
Supervise phone communications between passengers and drivers. Prevent client loss due to driver misbehaviour, protect your reputation and ensure you provide a consistent customer experience.
Lead generators
Make your lead generation results transparent for your customers. Prove lead numbers with call statistics and confirm the quality of leads with conversation recordings.
How to oversee user interactions with call masking & tracking
Connect your app
Our in-house experts will help connect your app to Apifonica’s ready-to-use backend solution.
Apifonica replaces phone numbers
Apifonica assigns each user an alias number linked to their real phone number. When the alias is dialled, the call connects to the user’s real number without exposing it to the caller.
Seamless user-to-user calls
Users call each other by dialling alias numbers. Phone calls made to and from alias numbers are recorded and logged so you can see who called who and review conversation recordings.
Connection expiry
Once the transaction is complete, the alias phone number can be disabled. You can choose how long after completed transactions the alias stays active. Once disabled, users can no longer call one another.
Keep track of user conversations
Every call made to and from alias numbers goes through your platform. Real-time statistics provide a full view of who called who, when they called and for how long. Recorded conversations are vital for quality control and dispute resolution.
The Apifonica call masking & tracking features you need to know
Message masking & tracking
Call recording
Call reports
Short-lived phone numbers
Call whispering
Inbound IVR
White- and blacklisting
Cost-saving solutions
Integrations
Why choose Apifonica?
Cost-effective
Direct connection to 120 carrier networks worldwide results in the highest quality routes at the lowest prices.
Unrivalled support
Our dedicated project team provides 360 degree responsiveness and 24/7 availability.
Full GDPR compliance
Apifonica has fully implemented the EU's General Data Protection Regulations.
How to start working with us?
Step 1
Click the button below to make contact with us
Step 2
Chat with us about setting up your call masking & tracking project
Step 3
Try out free system suitability tests before launching with Apifonica
Step 4
Be prepared to enter a new chapter of business growth!